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Famous motorcycle legend Lawrence of Arabia makes his Brough motorcycle iconic

The history of Brough Superior is inseparable from that of Sir Thomas Edward Lawrence, a colonel in the British army, better known as Lawrence of Arabia. The famous British motorcyclist with a passion for adventure, speed and fine machines who devoted his life to Brough motorcycles. Lawrence of Arabia owned 7 of these prestigious motorcycles and left a lasting mark on the brand’s history. To this day, his legacy continues to inspire the design of each new model; handcrafted luxury machines that preserve the iconic brand of legendary motorcycles’ DNA.

The legend of Lawrence of Arabia and his Brough motorcycles

Who was this famous motorcyclist?

Writer, spy, archeologist, British officer and famous motorcyclist

Lawrence of Arabia and motorcycles - a passionate story from cradle to grave! Colonel Lawrence was a writer, spy, archaeologist, British officer and motorcycle enthusiast, but above all, an adventurer at heart. Better known as Lawrence of Arabia, the famous motorcyclist was a controversial yet celebrated man of many facets.

Lawrence of Arabia, George Brough and his legendary motorcycles

T.E. Lawrence was the proud owner of seven Brough Superior motorcycles, including four SS100s. George Brough and Thomas Edward Lawrence were long-time friends and "motorcycle confreres." He named his motorcycles after his loyal friend George Brough – dubbing them George I to George VII!

Lawrence of Arabia’s Brough motorcycle becomes a legend

The British Army Colonel Thomas Edward Lawrence died in 1935 at the age of 46. He was fatally injured riding his Brough Superior motorcycle at high speeds through the English countryside when he swerved to avoid two boys on bikes. This was the end of the road for Lawrence of Arabia’s motorcycle but it also marked a place in history for this Brough racing motorcycle. T.E. Lawrence was arguably one of the most famous gentleman adventurers of his time. To this day, his thirst for exploration still inspires Brough Superior to design and build upon this legendary motorcycle model.

An homage to this famous motorcyclist

An engineering tribute of prestige

Lawrence of Arabia’s legendary motorcycle has been revived and is revolutionizing the luxury motorcycle industry. As a tribute to Thomas Edward Lawrence, the luxury motorcycle brand has created a limited-edition series: entitled Lawrence. The objective? To bring Lawrence’s motorcycle into the 21st century by creating a modern evocation of his Brough Superior motorcycle that incorporates all of the technical aspects that comply with today’s safety regulations while remaining faithful to its original classic and retro design. This contemporary model is handcrafted using only the finest materials (titanium, aerospace alloys, etc.) and employs unparalleled state-of-the-art design (carbon structural steel, four-disc brake systems, etc.). All of the engineers and artisans employed at Brough are carefully selected for their expertise and skilled knowledge. It is no wonder why the circle of Brough owners continues to grow.

More than a collector’s item, an investment

This legendary motorcycle is built entirely by hand in the brand’s workshops based in Toulouse, France by the industry’s most skilled craftsmen selected to bring the highest level of expertise to each stage of manufacturing. The brand decided to make Toulouse its helm of production due to the fact that it is the historic site of the French aeronautics and space industry.

The Lawrence set out to achieve a new benchmark in the performance adventure category as evidenced by the growing number of Lawrence owners. At 66,000 euros, this work of mechanical art was produced in an ultra-limited series – only 188 models were created in memory of Lawrence of Arabia’s year of birth, 1888. This legendary motorcycle is among the most expensive in the world, representing an enduring investment designed for passionate riders that are ready to join the elite of Brough owners.

With their timeless design, exclusive patented engine and the unparalleled state-of-the-art technologies that are used in every step of their development, Brough Superior has lost none of its glory and continues to inspire individuals that are thirsty for adventure and luxury.
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Brough Superior’s undying passion

Although a century has passed between the creation of George Brough’s first manufacturing facility in Nottingham, England and the rebirth of the brand in Toulouse, France, Brough Superior honors the same philosophy that was established in 1919: to produce exceptional high-end motorcycles, no matter the expense or endeavor. Now 100% French, each luxury motorcycle embodies the brand’s British heritage! By combining timeless design, an exclusive custom engine and modern technology, Brough is revolutionizing the industry of high-end motorcycles.

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Luxurious motorcycles born from high-end French engineering

Our craftsmen are true masters of detail and heirs to a wealth of century-old knowledge, providing exclusive custom designs executed to a level of intricate quality that is unmatched, bringing Brough owners an unparalleled touring experience. As an expert in custom-made high-end motorcycles, Brough Superior is the ultimate manufacturer for enthusiasts of prestigious machines. Each detail is carefully crafted to create unique motorized gems, entirely customized for their riders.

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